Trends
Every number here is counted from the newest capture of each site, so a site re-captured eleven times still counts once. Human corrections are included.
Dark or light
small sample · 2 sitesdark leads at 50%, but it is not a majority.
- dark50% · 1
- light50% · 1
Mood, by site
small sample · 2 sitesbold leads at 50%, but it is not a majority.
- bold50% · 1
- editorial50% · 1
Mood, by section
small sample · 2 sitesbold leads at 50%, but it is not a majority.
- bold50% · 1
- editorial50% · 1
Style
small sample · 2 sitesMostly minimal — 100% of the sites.
- minimal100% · 2
- editorial50% · 1
- swiss50% · 1
Display typefaces
small sample · 2 sitesGT America leads at 50%, but it is not a majority.
- GT America50% · 1
- OTAlpha50% · 1
Where the type comes from
small sample · 2 sitesMostly self hosted — 100% of the sites. — Where the display face comes from, which decides whether it can be used
- self hosted100% · 2
Accent colour
small sample · 2 sitesMostly red — 100% of the sites.
- red100% · 1
Type treatment
small sample · 2 sitesmixed pairing leads at 50%, but it is not a majority.
- mixed pairing50% · 1
- oversized50% · 1
- uppercase50% · 1
Sections a page is built from
small sample · 2 sitesMostly hero — 100% of the sections. — 1 sections per page on average
- hero100% · 2
Page grids
small sample · 2 sites12 columns leads at 50%, but it is not a majority.
- 12 columns50% · 1
- 15 columns50% · 1
Columns per section
small sample · 2 sites12 leads at 50%, but it is not a majority. — Columns per section, not per page
- 1250% · 1
- 1550% · 1
Container width
small sample · 2 sitesMostly 1400px — 100% of the sites.
- 1400px100% · 2
Density
small sample · 2 sitesMostly airy — 100% of the sections measured.
- airy100% · 2
Counted from 2 sites. A slice of fewer than eight is marked as a small sample, because a percentage of five sites is a story about five sites. Browse the library.